“We have you covered pre, during and post-match. Play your way. Your style, on and off the court. No uniform. Just expression.” – Concept Padel
At Sade Solutions, we had the pleasure of attending the Concept Padel Launch Event at Branston Golf & Country Club — a full afternoon and evening built around live play, community, and the reveal of Concept Padel’s clothing range. The event brought together players, supporters, and partners for a tournament followed by an indoor social, creating a relaxed but energetic atmosphere throughout the day.
Being there in person gave us a real sense of how the brand is positioning itself: modern, clean, community‑focused, and centred around the sport itself. Courtside, you could feel the buzz as players rotated through matches, with spectators gathered around the outdoor courts. Later, everyone moved indoors for welcome drinks, buffet food, and a closer look at the clothing collection.
A Standout Moment — Featuring Mia
This event felt particularly special for us because Mia, features across many of Concept Padel’s product images. Seeing her represented in the website imagery made the day feel more connected to the work behind the scenes.
If you’ve visited the Concept Padel website, you’ll recognise her from several product pages, including:
Women’s Performance Tank – Black
Women’s Faded Crew Sweatshirt – Bone
The Day Itself
The tournament started in the afternoon, with 24 players taking part. The outdoor setup created a proper courtside feel, with people watching matches, chatting, and getting involved in the atmosphere. It was competitive but still social, which suited the brand perfectly.
After the matches wrapped up, the evening moved indoors. The welcome drinks and buffet gave everyone a chance to slow down, talk, and explore the clothing range in more detail.
Our Takeaway
For us, the launch event brought everything together. Concept Padel’s vision for clothing on and off the court was represented really well throughout the day — from the build‑up before the matches, to the live play itself, and then into the launch social afterwards. You could see how the brand wants its clothing to feel part of the sport, part of the community, and part of the lifestyle around padel.
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