Customer Relationship Management.
CRM setup and optimisation that helps you manage leads, track customer interactions, and streamline your sales and marketing processes
SADE Solutions
Customer Relationship Management
Customer Relationship Management focuses on organising and improving the way your business communicates with leads and customers. By setting up and optimising CRM systems such as HubSpot, you gain a clear view of your entire customer journey, from first contact to long‑term retention. This includes managing contacts, tracking interactions, automating follow‑ups, and creating structured pipelines that keep your sales and marketing activity consistent and efficient.
A well‑implemented CRM helps you understand customer behaviour, prioritise high‑value leads, and personalise communication at scale. Integrations with platforms like Mailchimp, Shopify, and other marketing tools ensure your data stays connected, your workflows stay automated, and your team always has the information they need to make informed decisions.
Meet TheTeam
James Metcalf
Strategic director | Co-FOunder
As Co‑Founder of SADE Solutions, I’m driven by a genuine passion for helping businesses grow and succeed in today’s fast‑moving digital landscape. I specialise in delivering fully tailored marketing solutions that align with each client’s goals and create measurable impact.
My academic background played a major role in shaping SADE Solutions. I graduated with First Class Honours in Business with Digital Marketing, achieving 77% overall and 92% in my final‑year Digital Marketing module. That experience pushed me to turn knowledge into action, equipping me with the strategic insight and practical skills needed to build a results‑focused agency from the ground up.
Mia Flavell
creative director | Co-FOunder
As Co‑Founder of SADE Solutions, I take the creative lead across our projects, shaping the visual direction, brand identity, and overall aesthetic behind the work we deliver. I specialise in turning ideas into compelling visuals and cohesive brand experiences that feel intentional, modern, and true to each client.
My academic background has been a major influence on my creative approach. I graduated with First Class Honours, achieving top‑level results that strengthened my understanding of visual communication, design principles, and brand storytelling. That foundation gave me the confidence and skillset to co‑create SADE Solutions and bring a strong creative perspective to everything we do.